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Ferrari wanted to take on Chinese EVs with the Luce - then the backlash started

Ferrari’s first EV, the **$640,000 Luce**—designed with Jony Ive—sparked an 8% stock drop and backlash over its **Nissan Leaf-like styling**, with critics like ex-chairman **Luca di Montezemolo** and…

Ferrari wanted to take on Chinese EVs with the Luce - then the backlash started
BBC Business — 30 May 2026
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Ferrari’s bold foray into the electric vehicle market with its first fully battery-powered car, the Luce, has triggered an unprecedented backlash from

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